Affinity Mapping – How to Cluster and Bundle Ideas and Facts
+ With Nilay Ocak + Language Turkish
About Affinity Mapping
Via Interaction Design Foundation, Affinity diagrams are a great method to help you make sense of all your information when you have a lot of mixed data, such as facts, ethnographic research, ideas from brainstorms, user opinions, user needs, insights, and design issues.
Affinity diagrams or clustering exercises are all about bundling and grouping information, and this method can be one of the most valuable methods to employ. For this reason, it is used in many phases of Design Thinking, as well as outside of the design context.
With this workshop you could exercise on how to bundle and cluster large bodies of information, facts, ethnographic research, ideas from brainstorms, user opinions, user needs, insights, design issues, etc.
During the workshop you assume yourself in a project and will create beautiful diagrams with colored post-its, markers etc. using real user data.