Speaker:

Bringing UX Thinking into Your Organization

Many companies keep on working all centered on personal assumptions and tastes instead of UX thinking.
If you want to bring UX Thinking into your organization, you better attend this session. I’ve seen teams with diverse roles struggle with UX for many reasons, but primarily because they don’t understand how UX impacts business goals in a positive way. You will learn some strategies to ease user experience adoption within your company.
Content:
· Changing your company mindset
· Make it sustainable
· Avansas Digital Case

Who is Tanju Öztürk

Tanju currently works as UX and Product Team Manager at Avansas. Prior to that, he has worked at Kariyer.net, Yemeksepeti.com, Aslanoba Group and Borusan Group.
Combining his extensive experience in UX and Product, he now focuses on creating the highest possible business value using customer researches and insights. As the UX and Product Team Manager, Tanju works directly with functional designers, service designers and product owners; and he drives a point of view for the end-user facing solutions.