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2021 / Workshop Facilitators

Justin Cheong

Founder & Instructor

"Visual thinking for user experience"

Product design work can feel pretty complex, especially when you’re working with experiences that involve abstract systems, concepts or themes.

How to make sense of all that complexity? Visuals! The use of pictures – when combined with words – can help you better explore ideas, communicate abstract concepts, and unblock your thinking. Improved visual literacy can also lead to better collaboration outcomes, by enhancing your ability to communicate using visuals in a team environment.

In this practical, hands-on workshop, we’ll take you through the basics of sketching and its applications across the UX discipline. You’ll learn to draw ideas in their basic form (which is all that’s needed for visual thinking). We’ll also explore the question of when visualisations are most useful in the lifecycle of a design project. Drawing skills of any level are welcome.

Meet Justin

Justin Cheong is the founder of Visual Academy and an Australian designer, researcher and facilitator. For the past 7 years, Justin has provided research and design consulting to dozens of companies including Adobe and Canon Australia, whilst applying visual thinking to his practice.

Since 2015, Justin has been teaching sketching as a thinking tool across Australia, including to UX design students at General Assembly. In 2020, Justin founded Visual Academy with the mission of improving visual literacy across the globe.

Justin holds an Honours degree in Business Strategy and Economic Management. He has presented talks on visual thinking at conferences including Design Leadership, VIZConf and UX Australia.


Tickets Available!

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About the organizer

UXservices is a specialized user research and user experience design consulting firm, based in Istanbul, Turkey. UXservices has a global reach to latest UX and usability know-how thanks to its active role in international organizations like UXPA, UX Fellows and IAI. UXservices has credentials and experience in a wide variety of interface platforms at different industries including telco, banking, finance, retail and more.


Contact us

Eski Büyükdere Street.
Maslak Business Center, Block: A Floor: 8
Sarıyer / Istanbul – Turkey

Phone: +90 212 276 06 43